The

consumer non-durables

industry closed the day up 0.4%.

SodaStream International

(

SODA

),

STR Holdings Inc

(

STRI

),

Deckers Outdoor Corporation

(

DECK

), and

Buckeye Technologies Inc

(

BKI

) were all winners today within the consumer non-durables industry with

Nike Inc

(

NKE

) being today's featured consumer non-durables winner. Nike Inc rose 92 cents (1%) to $96.75 on average volume. Throughout the day, three million shares of Nike Inc exchanged hands as compared to its average daily volume of 3.5 million shares.

NIKE, Inc., together with its subsidiaries, engages in the design, development, marketing, and sale of footwear, apparel, equipment, and accessory products for men, women, and children worldwide. Nike Inc has a market cap of $35 billion and is part of the

consumer goods

sector. The company has a P/E ratio of 20.4, above the average consumer non-durables industry P/E ratio of 20.3 and above the S&P 500 P/E ratio of 17.7. Shares are up 12.2% year to date as of the close of trading on Thursday.

TheStreet Ratings rates Nike as a

buy

. The company's strengths can be seen in multiple areas, such as its revenue growth, largely solid financial position with reasonable debt levels by most measures, solid stock price performance, impressive record of earnings per share growth and reasonable valuation levels. We feel these strengths outweigh the fact that the company shows weak operating cash flow.

On the negative front,

Ever-Glory International Group Inc

(

EVK

),

Parlux Fragrances Inc

(

PARL

),

Tandy Leather Factory Inc

(

TLF

), and

China Shengda Packaging Group Inc

(

CPGI

) were all losers within the consumer non-durables industry with

Avon Products Inc

(

AVP

) being today's consumer non-durables industry Loser Spotlight stock.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer non-durables industry could consider

Consumer Staples Select Sector SPDR

(

XLP

) while those bearish on the consumer non-durables industry could consider

ProShares Ultra Sht Consumer Goods

(

SZK

).

null