Editor's Note: TheStreet ratings do not represent the views of TheStreet's staff or its contributors. Ratings are established by computer based on metrics for performance (which includes growth, stock performance, efficiency and valuation) and risk (volatility and solvency). Companies with poor cash flow or high debt levels tend to earn lower ratings in our model

NEW YORK (

TheStreet

) -- The ex-dividend date for

Mattel

(Nasdaq:

MAT

) is Monday, August 27, 2012. Owners of shares as of market close today will be eligible for a dividend of 31 cents per share. At a price of $35.44 as of 9:30 a.m. ET, the dividend yield is 3.5%.

The average volume for Mattel has been 2.8 million shares per day over the past 30 days. Mattel has a market cap of $12.13 billion and is part of the

consumer goods

sector and

consumer durables

industry. Shares are up 27.8% year to date as of the close of trading on Thursday.

Mattel, Inc., together with its subsidiaries, designs, manufactures, and markets various toy products. Its products comprise fashion dolls and accessories, vehicles and play sets, and games and puzzles. The company has a P/E ratio of 16.1, equal to the average consumer durables industry P/E ratio and below the S&P 500 P/E ratio of 17.7.

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TheStreet Ratings rates Mattel as a

buy

. The company's strengths can be seen in multiple areas, such as its solid stock price performance, growth in earnings per share, increase in net income, largely solid financial position with reasonable debt levels by most measures and expanding profit margins. We feel these strengths outweigh the fact that the company shows weak operating cash flow. You can view the full

Mattel Ratings Report

.

See our

dividend calendar

or

top-yielding stocks list

.

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