MasterCard Incorporated

(

MA

) pushed the Diversified Services industry higher today making it today's featured diversified services winner. The industry as a whole closed the day up 3.3%. By the end of trading, MasterCard Incorporated rose $13.05 (3.8%) to $359.25 on average volume. Throughout the day, 1.1 million shares of MasterCard Incorporated exchanged hands as compared to its average daily volume of 1.4 million shares. The stock ranged in a price between $354.80-$359.99 after having opened the day at $356.08 as compared to the previous trading day's close of $346.20. Other companies within the Diversified Services industry that increased today were:

Luna Innovations Inc

(

LUNA

), up 26.4%,

Infinity Pharmaceuticals Inc

(

INFI

), up 20.8%,

China HGS Real Estate Inc

(

HGSH

), up 20.5%, and

Bioanalytical Systems Inc

(

BASI

), up 16.2%.

MasterCard Incorporated, together with its subsidiaries, provides transaction processing and related services to customers principally in support of their credit, deposit access, electronic cash and automated teller machine payment card programs, and travelers' cheque programs. MasterCard Incorporated has a market cap of $42.69 billion and is part of the

services

sector. The company has a P/E ratio of 19.5, below the average diversified services industry P/E ratio of 19.7 and above the S&P 500 P/E ratio of 17.7. Shares are up 54.5% year to date as of the close of trading on Friday.

TheStreet Ratings rates MasterCard as a

buy

. The company's strengths can be seen in multiple areas, such as its robust revenue growth, impressive record of earnings per share growth, compelling growth in net income, expanding profit margins and good cash flow from operations. We feel these strengths outweigh the fact that the company is trading at a premium valuation based on our review of its current price compared to such things as earnings and book value.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the diversified services industry could consider

iShares Dow Jones US Cons Services

(

IYC

) while those bearish on the diversified services industry could consider

ProShares Ultra Short Consumer Sers

(

SCC

).

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