NEW YORK (

TheStreet

) --

Lorillard

(NYSE:

LO

) hit a new 52-week high Wednesday as it traded at $97.01 compared with its previous 52-Week high of $96.76. Lorillard is changing hands at $96.63 with 30,937 shares traded as of 9:31 a.m. ET. Average volume has been 2.8 million shares over the past 30 days.

Lorillard has a market cap of $14 billion and is part of the

consumer goods

sector and

tobacco

industry. Shares are up 17.5% year to date as of the close of trading on Tuesday.

Lorillard, Inc., through its subsidiaries, engages in the manufacture and sale of cigarettes in the United States. The company offers 41 different product offerings under the Newport, Kent, True, Maverick, Old Gold, and Max brand names. The company has a P/E ratio of 14.1, equal to the average tobacco industry P/E ratio and below the S&P 500 P/E ratio of 16.1.

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TheStreet Ratings rates Lorillard as a buy. The company's strengths can be seen in multiple areas, such as its largely solid financial position with reasonable debt levels by most measures, revenue growth, expanding profit margins, solid stock price performance and growth in earnings per share. We feel these strengths outweigh the fact that the company shows weak operating cash flow. You can view the full

Lorillard Ratings Report

.

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