Editor's Note: TheStreet ratings do not represent the views of TheStreet's staff or its contributors. Ratings are established by computer based on metrics for performance (which includes growth, stock performance, efficiency and valuation) and risk (volatility and solvency). Companies with poor cash flow or high debt levels tend to earn lower ratings in our model

NEW YORK (

TheStreet

) -- The ex-dividend date for

Kellogg Company

(NYSE:

K

) is tomorrow, August 30, 2012. Owners of shares as of market close today will be eligible for a dividend of 44 cents per share. At a price of $51.75 as of 9:30 a.m. ET, the dividend yield is 3.4%.

The average volume for Kellogg has been 1.9 million shares per day over the past 30 days. Kellogg has a market cap of $18.48 billion and is part of the

consumer goods

sector and

food & beverage

industry. Shares are up 2.2% year to date as of the close of trading on Tuesday.

Kellogg Company, together with its subsidiaries, manufactures and markets ready-to-eat cereal and convenience food products primarily in North America, Europe, Latin America, and the Asia Pacific. The company has a P/E ratio of 15.7, equal to the average food & beverage industry P/E ratio and below the S&P 500 P/E ratio of 17.7.

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TheStreet Ratings rates Kellogg as a

buy

. The company's strengths can be seen in multiple areas, such as its revenue growth, notable return on equity, good cash flow from operations and expanding profit margins. We feel these strengths outweigh the fact that the company has had sub par growth in net income. You can view the full

Kellogg Ratings Report

.

See our

dividend calendar

or

top-yielding stocks list

.

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