NEW YORK (TheStreet) --During Monday afternoon's CNBC "Fast Money Halftime Report" reports surfaced that Apple (AAPL) - Get Report will be holding an event scheduled for September 7, which most have projected as the time when the tech titan will unveil the highly-anticipated iPhone 7.
In response, today's panel reacted to the announcement and gave quick thoughts on Apple stock moving forward.
TheStreet's Jim Cramer was a guest panelist on the show today and emphasized that although he likes Apple as a company, the stock must breakout to $110 per share and do it quickly.
"I think because people just say in the end it's going to be a blah 7, they haven't beefed up the service, the service stream could be $28 billion, but no one is willing to put a multiple on it. It's the worst 'buy' in the world," Cramer explained.
Co-founder of Najarian Family and Advisors Office Jon Najarian has a stake in the stock for both short-term and long-term aspirations.
"I'm in the $100 calls against the $110 in the short-term September time frame and I'm in the $105s vs. the $115s out in January. Because I'm a believer, but think about how much that is to the upside, it's not a lot. Even the $115 is $8 from where the stock is trading right now," Najarian said.
Moreover, Najarian emphasized that if he hits on either one of those calls, September in the short-run, or January in the long-run, he stands to triple his money on those trades.
(Apple is a core holding of Jim Cramer's charitable trust Action Alerts PLUS. See all of his holding with a free trialhere.)
Separately, TheStreet Ratings team rates the stock as a "buy" with a ratings score of B+.
Apple's strengths such as its largely solid financial position with reasonable debt levels by most measures, expanding profit margins, increase in stock price during the past year and notable return on equity outweigh the fact that the company has had sub par growth in net income.
You can view the full analysis from the report here: AAPL
TheStreet Ratings objectively rated this stock according to its "risk-adjusted" total return prospect over a 12-month investment horizon. Not based on the news in any given day, the rating may differ from Jim Cramer's view or that of this article's author.