NEW YORK (TheStreet) -- J.C. Penney Co. (JCP) - Get Report  shares are rallying 5.65% to $8.14 on Thursday afternoon as analysts anticipate the company's fourth quarter 2015 earnings, due out on Friday before the market opens, to increase from a year ago.

For the latest quarter, Wall Street is looking for earnings of 23 cents a share on revenue of $3.99 billion.

During the same period last year, the company broke even on revenue of $3.89 billion.

Results will come in strong as catalysts will likely be expansion of Sephora stores and focus on omni-channel capabilities, Zacks Equity Research analysts said.

Separately, TheStreet Ratings currently has a "Sell" rating on the stock with a letter grade of D. 

The company's weaknesses can be seen in multiple areas, such as its generally high debt management risk, disappointing return on equity and decline in the stock price during the past year.

Recently, TheStreet Ratings objectively rated this stock according to its "risk-adjusted" total return prospect over a 12-month investment horizon. Not based on the news in any given day, the rating may differ from Jim Cramer's view or that of this articles's author.

You can view the full analysis from the report here: JCP

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