Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

iRobot Corporation

(

IRBT

) pushed the Consumer Goods sector lower today making it today's featured Consumer Goods laggard. The sector as a whole closed the day up 0.1%. By the end of trading, iRobot Corporation fell $2.56 (-5.8%) to $41.92 on average volume. Throughout the day, 1,486,415 shares of iRobot Corporation exchanged hands as compared to its average daily volume of 1,014,300 shares. The stock ranged in price between $40.41-$44.89 after having opened the day at $44.30 as compared to the previous trading day's close of $44.48. Other companies within the Consumer Goods sector that declined today were:

Deckers Outdoor Corporation

(

DECK

), down 12.2%,

Chiquita Brands International

(

CQB

), down 7.2%,

Agria Corporation

(

GRO

), down 7.0% and

Coldwater Creek

(

CWTR

), down 5.7%.

iRobot Corporation designs, develops, and markets robots for the consumer, government, and industrial markets worldwide. It offers consumer products, including floor vacuuming and washing robots, floor sweeping robots, and pool and gutter cleaning robots. iRobot Corporation has a market cap of $1.3 billion and is part of the consumer durables industry. Shares are up 27.9% year to date as of the close of trading on Thursday. Currently there are 3 analysts that rate iRobot Corporation a buy, 1 analyst rates it a sell, and 1 rates it a hold.

TheStreet Ratings rates

iRobot Corporation

as a

buy

. The company's strengths can be seen in multiple areas, such as its impressive record of earnings per share growth, compelling growth in net income, revenue growth, largely solid financial position with reasonable debt levels by most measures and good cash flow from operations. We feel these strengths outweigh the fact that the company is trading at a premium valuation based on our review of its current price compared to such things as earnings and book value.

On the positive front,

Tumi Holdings

(

TUMI

), up 10.3%,

Entertainment Gaming Asia

(

EGT

), up 6.5%,

Titan International

(

TWI

), up 5.0% and

Standard Register Company

(

SR

), up 4.8% , were all gainers within the consumer goods sector with

Estee Lauder Cos

(

EL

) being today's featured consumer goods sector leader.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer goods sector could consider

iShares Dow Jones US Cons Goods

(

IYK

) while those bearish on the consumer goods sector could consider

ProShares Ultra Sht Consumer Goods

(

SZK

).

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