NEW YORK (

TheStreet

) --

General Mills

(NYSE:

GIS

) hit a new 52-week high Friday as it is currently trading at $39.99, above its previous 52-week high of $39.97 with 1.8 million shares traded as of 1:36 p.m. ET. Average volume has been 4.1 million shares over the past 30 days.

General Mills has a market cap of $25.5 billion and is part of the

consumer goods

sector and

food & beverage

industry. Shares are up 12.3% year to date as of the close of trading on Thursday.

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General Mills, Inc. engages in the manufacture and marketing of branded consumer foods worldwide. It also supplies branded and unbranded food products to the foodservice and commercial baking industries. The company has a P/E ratio of 15.8, equal to the average food & beverage industry P/E ratio and below the S&P 500 P/E ratio of 17.7.

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TheStreet Ratings rates General Mills as a

buy

. The company's strengths can be seen in multiple areas, such as its growth in earnings per share, revenue growth, notable return on equity, good cash flow from operations and expanding profit margins. We feel these strengths outweigh the fact that the company has had generally poor debt management on most measures that we evaluated. You can view the full

General Mills Ratings Report

.

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