NEW YORK (TheStreet) --Shares of Amazon.com (AMZN) - Get Report were tumbling in Friday afternoon trading, as investors react to the e-commerce monolith's big earnings miss after the market closed Thursday.

Amazon.com reported earnings per share of 52 cents, well below analyst expectations of 78 cents. The company's revenue did slightly beat expectations. Amazon posted revenue of $32.71 billion, just above analyst projections of $32.69 billion.

Former Yahoo interim CEO Ross Levinsohn isn't concerned by the Seattle company's rough quarter.

"I wouldn't worry at all," Levinsohn said Friday on CNBC's "Halftime Report." "I'm calling Todd and Andy Perry, my guys who manage my money, and I'm saying 'buy as much as you can.' And I don't pick stocks. This is a company that for the next 100 years is going to own sectors."

Amazon.com's skyrocketing web services and Prime premium shopping businesses have the company poised for future success, he argued.

"This is the best-positioned company in any sector it wants to get into for the future," Levinsohn said. 

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Separately, TheStreet Ratings objectively rated this stock according to its "risk-adjusted" total return prospect over a 12-month investment horizon. Not based on the news in any given day, the rating may differ from Jim Cramer's view or that of this articles's author. TheStreet Ratings has this to say about the recommendation:

We rate AMAZON.COM INC as a Buy with a ratings score of B-. COM INC (AMZN) a BUY. This is driven by multiple strengths, which we believe should have a greater impact than any weaknesses, and should give investors a better performance opportunity than most stocks we cover. The company's strengths can be seen in multiple areas, such as its impressive record of earnings per share growth, compelling growth in net income, robust revenue growth, expanding profit margins and good cash flow from operations. We feel its strengths outweigh the fact that the company has had generally high debt management risk by most measures that we evaluated.

You can view the full analysis from the report here: AMZN

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