Editor's Note: TheStreet ratings do not represent the views of TheStreet's staff or its contributors. Ratings are established by computer based on metrics for performance (which includes growth, stock performance, efficiency and valuation) and risk (volatility and solvency). Companies with poor cash flow or high debt levels tend to earn lower ratings in our model

.

The

Dow Jones Industrial Average

(

^DJI

) is trading up 25 points (+0.2%) at 13,132 as of Wednesday, Oct 31, 2012, 10:35 a.m. ET. During this time, 121.7 million shares of the 30 Dow components have changed hands vs. an average daily trading volume of 566.7 million. The NYSE advances/declines ratio sits at 1,571 issues advancing vs. 1,320 declining with 138 unchanged.

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Holding back the Dow today is

Walt Disney

(NYSE:

DIS

), which is lagging the broader Dow index with a 60-cent decline (-1.2%) bringing the stock to $49.48. Volume for Walt Disney currently sits at 5.1 million shares traded vs. an average daily trading volume of 7.7 million shares.

Walt Disney has a market cap of $89.86 billion and is part of the services sector and media industry. Shares are up 33.5% year to date as of Tuesday's close. The stock's dividend yield sits at 1.2%.

The Walt Disney Company, together with its subsidiaries, operates as an entertainment company worldwide. The company has a P/E ratio of 16.6, equal to the average media industry P/E ratio and below the S&P 500 P/E ratio of 17.7.

TheStreet Ratings rates Walt Disney as a

buy

. The company's strengths can be seen in multiple areas, such as its solid stock price performance, impressive record of earnings per share growth, compelling growth in net income, revenue growth and attractive valuation levels. We feel these strengths outweigh the fact that the company shows low profit margins.

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