Editor's Note: TheStreet ratings do not represent the views of TheStreet's staff or its contributors. Ratings are established by computer based on metrics for performance (which includes growth, stock performance, efficiency and valuation) and risk (volatility and solvency). Companies with poor cash flow or high debt levels tend to earn lower ratings in our model



Dow Jones Industrial Average



) is trading down 30.0 points (-0.2%) at 13,073 as of Friday, Oct 26, 2012, 11:34 a.m. ET. During this time, 191.8 million shares of the 30 Dow components have changed hands vs. an average daily trading volume of 565.8 million. The NYSE advances/declines ratio sits at 897 issues advancing vs. 1,941 declining with 142 unchanged.

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Holding back the Dow today is

Procter & Gamble



), which is lagging the broader Dow index with a 25-cent decline (-0.4%) bringing the stock to $69.82. This single loss is lowering the Dow Jones Industrial Average by 1.89 points or roughly accounting for 6.3% of the Dow's overall loss. Volume for Procter & Gamble currently sits at 4.7 million shares traded vs. an average daily trading volume of 9.1 million shares.

Procter & Gamble has a market cap of $187.72 billion and is part of the consumer goods sector and consumer non-durables industry. Shares are up 2.1% year to date as of Thursday's close. The stock's dividend yield sits at 3.3%.

The Procter & Gamble Company, together with its subsidiaries, engages in the manufacture and sale of a range of branded consumer packaged goods. The company operates in five segments: Beauty, Grooming, Health Care, Fabric Care and Home Care, and Baby Care and Family Care. The company has a P/E ratio of 21.8, above the average consumer non-durables industry P/E ratio of 18.6 and above the S&P 500 P/E ratio of 17.7.

TheStreet Ratings rates Procter & Gamble as a


. The company's strengths can be seen in multiple areas, such as its increase in net income, expanding profit margins, good cash flow from operations, largely solid financial position with reasonable debt levels by most measures and increase in stock price during the past year. We feel these strengths outweigh the fact that the company has had somewhat disappointing return on equity.

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