Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Colgate-Palmolive Company

(

CL

TST Recommends

) pushed the Consumer Non-Durables industry higher today making it today's featured consumer non-durables winner. The industry as a whole closed the day up 0.7%. By the end of trading, Colgate-Palmolive Company rose $1.15 (2.0%) to $59.62 on average volume. Throughout the day, 4,537,370 shares of Colgate-Palmolive Company exchanged hands as compared to its average daily volume of 3,196,500 shares. The stock ranged in a price between $58.50-$59.90 after having opened the day at $58.70 as compared to the previous trading day's close of $58.47. Other companies within the Consumer Non-Durables industry that increased today were:

Under Armour

(

UA

), up 12.2%,

Northern Technologies International

(

NTIC

), up 8.6%,

International Paper

(

IP

), up 6.3% and

Verso Paper

(

VRS

), up 6.2%.

Colgate-Palmolive Company, together with its subsidiaries, manufactures and markets consumer products worldwide. The company operates in two segments: Oral, Personal and Home Care; and Pet Nutrition. Colgate-Palmolive Company has a market cap of $54.5 billion and is part of the consumer goods sector. Shares are up 11.7% year to date as of the close of trading on Wednesday. Currently there are 4 analysts that rate Colgate-Palmolive Company a buy, 1 analyst rates it a sell, and 13 rate it a hold.

TheStreet Ratings rates

Colgate-Palmolive Company

as a

buy

. The company's strengths can be seen in multiple areas, such as its revenue growth, notable return on equity, good cash flow from operations, expanding profit margins and increase in stock price during the past year. We feel these strengths outweigh the fact that the company has had sub par growth in net income.

On the negative front,

Crocs

(

CROX

), down 20.2%,

Mannatech

(

MTEX

), down 8.2%,

Graphic Packaging

(

GPK

), down 3.0% and

Titan International

(

TWI

), down 3.0% , were all laggards within the consumer non-durables industry with

Herbalife

(

HLF

) being today's consumer non-durables industry laggard.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer non-durables industry could consider

Consumer Staples Select Sector SPDR

(

XLP

) while those bearish on the consumer non-durables industry could consider

ProShares Ultra Sht Consumer Goods

(

SZK

).

3x UPSIDE POTENTIAL: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12-months. Learn more.

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