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) pushed the Consumer Goods sector higher today making it today's featured consumer goods winner. The sector as a whole closed the day down 0.2%. By the end of trading, Coca-Cola rose 44 cents (1.6%) to $28.03 on average volume. Throughout the day, 3.4 million shares of Coca-Cola exchanged hands as compared to its average daily volume of 3.1 million shares. The stock ranged in a price between $27.39-$28.09 after having opened the day at $27.44 as compared to the previous trading day's close of $27.59. Other companies within the Consumer Goods sector that increased today were:

iRobot Corporation



), up 18%,

China Xiniya Fashion



), up 13.5%,

Tempur-Pedic International



), up 9.4%, and

China Marine Food Group



), up 9.1%.

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Coca-Cola Enterprises, Inc. produces, distributes, and markets nonalcoholic beverages. It provides still and sparkling waters, juices, sports drinks, juice drinks, coffee-based beverages, and teas. Coca-Cola Enterprises, Inc. Coca-Cola has a market cap of $8.05 billion and is part of the

food & beverage

industry. The company has a P/E ratio of 12.2, above the average food & beverage industry P/E ratio of 11.5 and below the S&P 500 P/E ratio of 17.7. Shares are up 7% year to date as of the close of trading on Tuesday. Currently there are six analysts that rate Coca-Cola a buy, no analysts rate it a sell, and six rate it a hold.

TheStreet Ratings rates Coca-Cola as a


. The company's strengths can be seen in multiple areas, such as its revenue growth, notable return on equity, reasonable valuation levels, growth in earnings per share and expanding profit margins. We feel these strengths outweigh the fact that the company has had generally poor debt management on most measures that we evaluated.

On the negative front,

Standard Register Company



), down 12.3%,

Rocky Brands



), down 11.7%,

Mad Catz Interactive



), down 9%, and

Shiner International



), down 8.7%, were all laggards within the consumer goods sector with

VF Corporation



) being today's consumer goods sector laggard.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer goods sector could consider

iShares Dow Jones US Cons Goods



) while those bearish on the consumer goods sector could consider

ProShares Ultra Sht Consumer Goods