Brinker International

(

EAT

) pushed the Leisure industry higher today making it today's featured leisure winner. The industry as a whole closed the day up 0.2%. By the end of trading, Brinker International rose 38 cents (1.2%) to $32.36 on average volume. Throughout the day, 1.6 million shares of Brinker International exchanged hands as compared to its average daily volume of 1.6 million shares. The stock ranged in a price between $31.86-$32.59 after having opened the day at $31.92 as compared to the previous trading day's close of $31.98. Other companies within the Leisure industry that increased today were:

China Lodging Group

(

HTHT

), up 6.5%,

PokerTek

(

PTEK

), up 6.1%,

MTR Gaming Group

(

MNTG

), up 4.4%, and

AFC

(

AFCE

), up 4%.

Brinker International, Inc. owns, develops, operates, and franchises various restaurant brands primarily in the United States. It operates the restaurants under the Chili's Grill & Bar and Maggiano's Little Italy brand names. Brinker International has a market cap of $2.41 billion and is part of the

services

sector. The company has a P/E ratio of 19.8, above the average leisure industry P/E ratio of 18.1 and above the S&P 500 P/E ratio of 17.7. Shares are up 19.2% year to date as of the close of trading on Thursday. Currently there are five analysts that rate Brinker International a buy, two analysts rate it a sell, and eight rate it a hold.

TheStreet Ratings rates Brinker International as a

buy

. The company's strengths can be seen in multiple areas, such as its solid stock price performance, impressive record of earnings per share growth, increase in net income, revenue growth and notable return on equity. We feel these strengths outweigh the fact that the company has had generally poor debt management on most measures that we evaluated.

On the negative front,

MakeMyTrip

(

MMYT

), down 7.7%,

Dover Motorsports

(

DVD

), down 5.1%,

Premier Exhibitions

(

PRXI

), down 5.1%, and

Pizza Inn Holdings

(

PZZI

), down 3.5%, were all losers within the leisure industry with

Expedia

(

EXPE

) being today's leisure industry loser.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the leisure industry could consider

PowerShares Dynamic Leisure&Entert

(

PEJ

) while those bearish on the leisure industry could consider

ProShares Ultra Sht Consumer Services

(

SCC

).

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