Bank of New York Mellon

(

BK

) pushed the Financial Services industry higher today making it today's featured financial services winner. The industry as a whole closed the day up 0.3%. By the end of trading, Bank of New York Mellon rose 23 cents (1.1%) to $20.73 on average volume. Throughout the day, 7.8 million shares of Bank of New York Mellon exchanged hands as compared to its average daily volume of 8.3 million shares. The stock ranged in a price between $20.37-$20.73 after having opened the day at $20.54 as compared to the previous trading day's close of $20.50. Other companies within the Financial Services industry that increased today were:

Rodman & Renshaw Capital Group

(

RODM

), up 8.8%,

Ampal-American Israel Corporation

(

AMPL

), up 7.7%,

First Marblehead Corporation

(

FMD

), up 7.1%, and

Ladenburg Thalman Financial Services

(

LTS

), up 4.9%.

The Bank of New York Mellon Corporation, a financial services company, provides various products and services worldwide. The company offers a range of equity, fixed income, cash, and alternative/overlay products, as well as distributes investment management products. Bank of New York Mellon has a market cap of $24.32 billion and is part of the

financial

sector. The company has a P/E ratio of 9.9, equal to the average financial services industry P/E ratio and below the S&P 500 P/E ratio of 17.7. Shares are up 3% year to date as of the close of trading on Wednesday. Currently there are seven analysts that rate Bank of New York Mellon a buy, two analysts rate it a sell, and 10 rate it a hold.

TheStreet Ratings rates Bank of New York Mellon as a

buy

. The company's strengths can be seen in multiple areas, such as its largely solid financial position with reasonable debt levels by most measures, attractive valuation levels and growth in earnings per share. We feel these strengths outweigh the fact that the company has had somewhat disappointing return on equity.

On the negative front,

Siebert Financial Corporation

(

SIEB

), down 9.5%,

CompuCredit Corporation

(

CCRT

), down 6.6%,

CD International

(

CDII

), down 5%, and

Credit Suisse

(

DSLV

), down 4.7%, were all losers within the financial services industry with

NYSE Euronext

(

NYX

) being today's financial services industry loser.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the financial services industry could consider

Financial Select Sector SPDR

(

XLF

) while those bearish on the financial services industry could consider

Proshares Short Financials

(

SEF

).

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