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Walgreen Takes on Grocers

Walgreen aims to put the 'green' in Walgreen, with plans to sell fresh foods and prepared meals in its stores, according to reports.

NEW YORK (

TheStreet

) --

Walgreen

(WAG)

is following the lead of national chains like

Wal-Mart Stores

(WMT) - Get Walmart Inc. Report

and

Target

(TGT) - Get Target Corporation Report

by offering fresh foods and prepared meals in its stores, according to reports.

The drugstore will begin offering products from companies like

Unilever

(UL) - Get Unilever Plc Report

,

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Nestle

and

Sara Lee

(SLE)

in 7,000 of its stores nationwide,

Bloomberg

reported. It is also considering creating its own private-label brand.

Walgreen brought back beer and wine to its stores in the fall, after discontinuing selling the products over a decade ago.

The move by Walgreen could potentially add pressure to traditional grocers like

Kroger

(KR) - Get Kroger Co. Report

,

Safeway

(SWY)

and

Supervalu

(SVU)

, which have been losing market share to discounters like Wal-Mart and Target as they amp up their food offerings.

-- Reported by Jeanine Poggi in New York.

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