Jim Cramer: How to Trade Apple's 'By Innovation Only' Event

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And just like that, it's time for new iPhones.

Real Money Stock of the Day Apple (AAPL) - Get Report will kick off its "By Innovation Only" event Tuesday, September 10 at 1 p.m. ET.

In addition to three new iPhones, Apple is expected to show off a new Apple Watch and provide official launch dates for its next OS releases.

While Jim Cramer was quick to point out that expectations are low heading into the event, he said that any surprise detail provided on Apple Services could send the stock moving.

So how should an investor approach an Apple event? Catch Cramer's "By Innovation Only" game plan in the video above.

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