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Jim Cramer Says It's Time to Get 'Real' on Salesforce's M&A Strategy

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Analysis can only get you so far. In a recent column on Real Money, Cramer argued that if analysts incorporated more real life experience in their investing theses, a lot more money could be on the table.

Case in point? Salesforce  (CRM) - Get salesforce.com, inc. Report.

"For ages, people told me that Salesforce was buying up companies, Mulesoft, Tableau and now Slack, to keep up growth and that the acquisitions masked the lack of organic growth. For ages I told people that Marc Benioff is putting together a suite of unbeatable cloud products but he needed all the collaborative and analytical product he could get.

Yesterday, at his analyst meeting, he revealed that he's got incredible organic revenue growth and increasing gross margins. That meant these acquisitions are accretive and necessary and there's not alchemy here, something that everyone should have known by the burgeoning free cash flow, but didn't because margins and revenues were all they care about.

Now analysts are falling all over themselves to recommend the stock because Marc gave them what they want. What they didn't realize is he had been giving it to them all of the time."

Real Cramer's full take on Salesforce, Costco  (COST) - Get Costco Wholesale Corporation Report and Nike  (NKE) - Get NIKE, Inc. (NKE) Report on Real Money. 

Recap TheStreet Live: Everything Jim Cramer Is Watching 9/27/21

Salesforce is a holding in Jim Cramer's Action Alerts PLUS charitable portfolio. 

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