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Rational selloffs create opportunities, Jim Cramer reminded his Mad Money viewers Wednesday, after another down day on Wall street. "Don't freak out," Cramer said, just circle back to what's working.

There were a lot of things helping to drive the market lower today, Cramer explained, including oil and the Baltic freight index trending lower while the U.S. dollar ticked higher. Meanwhile, investors are fretting over the upcoming jobs report on Friday and the 7.5% fall in Priceline (PCLN) , which may spell bad news ahead for everything from airlines to hotels to overall consumer spending.

The tech sector continues to be a nasty place to invest, Cramer continued, as demand for hardware, including cell phones, seems to be softening. Then there's the election, where neither presumptive nominee seems especially bullish for business.

But while the sellers seem to be lurking everywhere, Cramer told viewers to stick to his game plan from last week, where he said stocks including Johnson & Johnson (JNJ) - Get Report , McDonald's (MCD) - Get Report and Clorox (CLX) - Get Report would be winners. So far, they have been.

Executive Decision: Irwin Simon

For his "Executive Decision" segment, Cramer spoke with Irwin Simon, chairman, president and CEO of Hain Celestial (HAIN) - Get Report , a stock that soared 9.2% today on a strong quarter and the announcement of a reorganization that should save the company $100 million in cost savings.

Simon said while every other food company is trying to become healthy and organic, Hain beat them to it. Nearly 99% of its products are free if GMOs and 40% are all organic. Most importantly, with 35% of all consumption coming from millennials, Simon said millennials trust the Hain brand.

As for the reorganization, Simon noted that after purchasing dozens of brands and selling products in 70 countries, it was time to take out some costs to run more efficiently and use the extra cash to reinvest into the brands.

Simon said Hain now sells to a wide variety of retailers, from Whole Foods Market (WFM) to Costco (COST) - Get Report and even (AMZN) - Get Report , which is Hain's largest customer of all-natural baby food.

Cramer said after being in the wilderness for a while, Hain's stock is back.

Another Look at Etsy

After telling investors to stay far way last year, Cramer said it's finally time to take a second look at the online marketplace Etsy (ETSY) - Get Report , at least for speculation.

After debuting at $25 a share, Etsy quickly disappointed Wall Street and saw its shares slump to $20. That was when Cramer first issued a warning to avoid the stock, a warning that proved correct as shares tumbled 70% from its IPO price earlier this year.

But things are changing at Etsy, Cramer noted. Earnings are up, gross margins are expanding and the company's user base is expanding. After reporting its first-ever quarterly profit today, shares rallied 5% as investors applauded the company's accelerating revenue growth. Cramer added that Etsy is now offering investors real guidance as it looks towards the future.

TST Recommends

With shares trading at just 2.4 times sales, Cramer said the stock is a bargain when compared to eBay (EBAY) - Get Report , which trades at 3 times sales.

With all of its metrics finally pointing in the right direction, Cramer said it's time to give Etsy a second look.

Executive Decision: Frank Slootman

In his second "Executive Decision" segment, Cramer also sat down with Frank Slootman, president and CEO of ServiceNow (NOW) - Get Report , the software and services company helping businesses migrate to the cloud.

Slootman said that companies like Zillow (Z) - Get Report offer their customers a strong user experience, and ServiceNow helps keep that experience running in the background. In many cases, he said, ServiceNow replaces legacy systems and makes them more efficient. The company now boasts 249 customers that pay more than $1 million a year for ServiceNow's services.

Slootman added that many companies now have cloud systems running on Amazon and Google (GOOGL) - Get Report systems, but integrating those systems has become increasingly difficult. ServiceNow also works in tandem with cloud offerings provided by Workday (WDAY) - Get Report .

Cramer said viewers need to take a hard look at ServiceNow.

Lightning Round

In the Lightning Round, Cramer was bullish on Bojangles (BOJA) - Get Report , LendingTree (TREE) - Get Report and Inovio Pharmaceutical (INO) - Get Report .

Cramer was bearish on Ruckus Wireless (RKUS) , Kinder Morgan (KMI) - Get Report , Smith & Wesson (SWHC) , Square (SQ) - Get Report , (BIDU) - Get Report and Extended Stay America (STAY) .

No Huddle Offense

In his "No Huddle Offense" segment, Cramer pondered whether the death of old media has been over-exaggerated. It would certainly seem that way after strong earnings from CBS (CBS) - Get Report and Time Warner (TWX) .

Just last September, CBS shares traded as low a $28, but today they're over $56 as the company profits from both new shows and sporting events like the Super Bowl. Meanwhile, Time Warner is also hitting it out of the park with three of the top five biggest hits on TV.

Sure, there are plenty of millennials cutting the cable cord and plenty of advertisers preferring to spend digitally, but Cramer said there's room for new and old media to coexist and both these stocks should be bought on any weakness.

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At the time of publication, Cramer's Action Alerts PLUS had a position in COST and GOOGL.