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) -- There are cross-currents galore in this market, Jim Cramer said on

"Mad Money"

Thursday, currents that make it almost impossible to determine whether the bulls or the bears have the upper hand.

Cramer said that after regaining some of its losses earlier in the week, he continues to scratch his head over which way the markets may be headed. Why? Because there are simply too many man-made events that could affect our future, and those in charge have little regard for how their actions will impact upon the markets.

Syria remains top of mind, said Cramer. After being told airstrikes were almost a certainty earlier in the week, today they may not be. Then there are the GDP estimates. Economists were expecting 1.7% growth, but today was reported a not-too-shabby number of 2.5%. The market's technicals broke down earlier in the week, but held their ground today. Confused yet?


(VZ) - Get Verizon Communications Inc. Report

deal to buy out its


(VOD) - Get Vodafone Group Plc Report

partner was on, then off but now seems to be back on again.

Hain Celestial

(HAIN) - Get The Hain Celestial Group Inc. Report

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TheStreet Recommends

said its organic foods were flying off the shelves but then

The Fresh Market


said the opposite was true.

Then there's our government's impending debates on the debt ceiling, the sequester and a possible shutdown -- debates that neither party in Congress realizes only hurts the economy and the stock market the longer they drag on.

So what's an investor to do? Cramer said if things go right, it could be nirvana but if they go awry it could very easily be a disaster for stocks. With no lifeguards on duty, Cramer said he's sitting on the sidelines and waiting until the coast is clear.

Executive Decision: Marc Benioff

In the "Executive Decision" segment, Cramer spoke with Marc Benioff, chairman and CEO of

(CRM) - Get Salesforce Inc. Report

, a stock that's gained 676% since Cramer first got behind it in November 2008. Salesforce just reported an earnings beat of 2 cents a share on accelerating revenue growth.

Benioff reiterated that Salesforce is on track to have its first-ever $1 billion quarter next quarter, just a few years after booking its first billion-dollar year. He said Salesforce remains the number one customer service software vendor and is now also number one in customer service software as well.

Benioff also touted Salesforce's new alliance with rival


(ORCL) - Get Oracle Corporation Report

, in which Oracle is using Salesforce's cloud offerings for its sales and service organizations.

Other highlights for the quarter included helping retailers including

Home Depot

(HD) - Get Home Depot Inc. (The) Report

connect with their customers and helping internet services such as


(YELP) - Get Yelp Inc. Report

attract and manage new customers.

Wowed by Wendy's

Looking for stocks worth buying after the next market selloff? Cramer said to forget about the number or number two players in a sector. He's found two great turnaround stories sitting at a comfortable number three, with plenty of room to grow.

He said both


(RAD) - Get Rite Aid Corporation Report



(WEN) - Get Wendy's Company (The) Report

are less-than-$10 stocks that were left for dead just a few years ago but are now worth buying on any weakness.

Wendy's received a new CEO in 2011. Since that time the restaurant chain has been making some dramatic changes, from remodeling stores to revamping menus to changing the corporate structure and retooling the balance sheet. In an effort Wendy's calls "image activation," the company remodeled 48 of its locations, most of which average over 20 years in age. The result? A 25% increase in sales. That's enough to prompt Wendy's to aggressively re-image 50% of its locations by 2015.

Wendy's has also changed its menu, introducing items and developing a two-tier menu that offers a value menu and a premium menu to compete with the likes of


(MCD) - Get McDonald's Corporation Report

value menu and higher-end offerings from the likes of

Panera Bread


. Wendy's is also converting more of its company-owned stores to franchises as well as paying down its debt.

Rite-Aid is in a similar boat, said Cramer. After trading as low a 93 cents a share just last year, the drugstore chain has ben cutting costs, remodeling its stores and innovating with services such as prescriptions in 15 minutes or less. Its focus on private label has increased margins while its health and wellness initiatives have been a big hit with customers.

Cramer said that trading at 28.5 times earnings with a 17% growth rate, Wendy's is a buy, buy, buy on any weakness, while Rite-Aid, trading at 13.2 times earnings with an 8% growth rate, is equally attractive.

Lightning Round

In the Lightning Round, Cramer was bullish on


(TKR) - Get Timken Company (The) Report



(GGG) - Get Graco Inc. Report


Quanta Services

(PWR) - Get Quanta Services Inc. Report


Radian Group

(RDN) - Get Radian Group Inc. Report



(CMI) - Get Cummins Inc. Report



(PFE) - Get Pfizer Inc. Report



(GSK) - Get GSK plc American Depositary Shares (Each representing two) Report


Cramer was bearish on

United States Steel

(X) - Get United States Steel Corporation Report


Silver Spring Networks



Arena Pharmaceuticals

(ARNA) - Get Arena Pharmaceuticals Inc. Report


Stewart Information Services

(STC) - Get Stewart Information Services Corporation Report


Executive Decision: Patrick Smith

In his second "Executive Decision" segment, Cramer sat down with Patrick Smith, co-founder and CEO of

Taser International


, a stock that's up over 37% in just the past three weeks as investors are getting excited over the company's newest products.

Smith said Taser's big push over the past few years has been in digital evidence management. He noted that police departments spend nearly $2.5 billion a year in litigation surrounding the actions of their officers, yet Taser's new wearable camera can cut that down by 90% by offering video evidence of the officer's actions.

Smith then demonstrated the new technology, explaining that after each police action, officers can easily tag and note their video clips, which are then sent to the cloud for easy storage and retrieval later on. He said many police departments have warehouses of VHS tapes as their video evidence, but Taser is taking departments right to the cloud and has the first-mover advantage.

Cramer said that despite its big move to the upside, Taser remains a very interesting story.

No Huddle Offense

In his "No Huddle Offense" segment, Cramer reiterated his mantra of "knowing what you own," especially if you're trying to short a stock. He said the shorts got blindsided by online real estate listing Web site


(Z) - Get Zillow Group Inc. Report

, a stock that's soared 245% so far this year.

Cramer said that on the surface, Zillow isn't benefiting from the uptick in home sales any more than a stock like


(RLGY) - Get Anywhere Real Estate Inc Com Report

, yet Realogy's stock hasn't risen nearly as much. He said that's because nearly 18% of Zillow's stock has been sold short, and that's led to a huge short-squeeze that has sent the bears scrambling for cover.

"Many of these shorts didn't know what they were betting against," Cramer concluded. Don't be one of them.

To watch replays of Cramer's video segments, visit the Mad Money page on CNBC


To sign up for Jim Cramer's free Booyah! newsletter with all of his latest articles and videos please click here.

-- Written by Scott Rutt in Washington, D.C.

To email Scott about this article, click here:

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At the time of publication, Cramer's Action Alerts PLUS had a position in GSK and TKR.

Jim Cramer, host of the CNBC television program "Mad Money," is a Markets Commentator for, Inc., and CNBC, and a director and co-founder of All opinions expressed by Mr. Cramer on "Mad Money" are his own and do not reflect the opinions of or its affiliates, or CNBC, NBC Universal or their parent company or affiliates. Mr. Cramer's opinions are based upon information he considers to be reliable, but neither, nor CNBC, nor either of their affiliates and/or subsidiaries warrant its completeness or accuracy, and it should not be relied upon as such. Mr. Cramer's statements are based on his opinions at the time statements are made, and are subject to change without notice. No part of Mr. Cramer's compensation from CNBC or is related to the specific opinions expressed by him on "Mad Money."

None of the information contained in "Mad Money" constitutes a recommendation by Mr. Cramer, or CNBC that any particular security, portfolio of securities, transaction, or investment strategy is suitable for any specific person. You must make your own independent decisions regarding any security, portfolio of securities, transaction, or investment strategy mentioned on the program. Mr. Cramer's past results are not necessarily indicative of future performance. Neither Mr. Cramer, nor, nor CNBC guarantees any specific outcome or profit, and you should be aware of the real risk of loss in following any strategy or investments discussed on the program. The strategy or investments discussed may fluctuate in price or value and you may get back less than you invested. Before acting on any information contained in the program, you should consider whether it is suitable for your particular circumstances and strongly consider seeking advice from your own financial or investment adviser.

Some of the stocks mentioned by Mr. Cramer on "Mad Money" are held in Mr. Cramer's Action Alerts PLUS Portfolio. When that is the case, appropriate disclosure is made on the program and in the "Mad Money" recap available on The Action Alerts PLUS Portfolio contains all of Mr. Cramer's personal investments in publicly-traded equity securities only, and does not include any mutual fund holdings or other institutionally managed assets, private equity investments, or his holdings in, Inc. Since March 2005, the Action Alerts PLUS Portfolio has been held by a Trust, the realized profits from which have been pledged to charity. Mr. Cramer retains full investment discretion with respect to all securities contained in the Trust. Mr. Cramer is subject to certain trading restrictions, and must hold all securities in the Action Alerts PLUS Portfolio for at least one month, and is not permitted to buy or sell any security he has spoken about on television or on his radio program for five days following the broadcast.