In "What to Watch on Wall Street" for Thursday, Jan. 28, we'll have several important earnings on tap.

Alibaba Group Holding (BABA) - Get Report , Eli Lilly (LLY) - Get Report and Ford Motor (F) - Get Report will release their financial results before the opening bell. In the afternoon we'll hear from Microsoft (MSFT) - Get Report , Amazon.com (AMZN) - Get Report and Visa (V) - Get Report .

Investors will be curious to see how Eli Lilly did in the latest quarter. Analysts' estimates are for earnings of $0.78  a share on revenue of over $5 billion.

Compared to a year ago -- when the company reported earnings of $0.73 a share on revenue of $5.12 billion -- both the top and bottom line are projected to be higher.

Earlier this year, the pharmaceutical company and maker of the popular drug Cialis updated its 2015 expectations. It reaffirmed its full year earnings of $3.40 cents a share to $3.45 a share. On top of this, investors will be watching for new drugs in the pipeline.

TheStreet's Portfolio Analyst Scott Berman said, "I think it's important from the broader perspective because the biotechs have really been crushed lately because of the comments that had been made by Hillary Clinton and Bernie Sanders. But I think in the quarter in particular, we know what to expect because the company released its updated guidance at the beginning of January.

"So the real important thing is going to be to get an update on their pipeline. The pipeline is really what drives that story. So if we can get some details on that, especially on their new upcoming Alzheimer's drug, that's really what investors are going to be looking for."

The key economic reports coming out Thursday are durable goods orders, U.S. jobless claims and the pending home sales index.

TheStreet's U-Jin Lee reports from Wall Street.