Tesla (TSLA) is prioritizing the launch of costlier versions of its Model 3 sedan over making the $35,000 Standard version that many of the company's 450,000-plus Model 3 reservation holders seem interested in buying.

Recently, the company unveiled a $5,000 all-wheel drive option for the $44,000 Long Range version of the Model 3, along with a $78,000 Performance version of the car. Both versions are set to begin production in July. By comparison, the Standard version of the car isn't forecast to see deliveries until "late 2018."

Profit considerations seem to be driving Tesla's decision-making: The company's Model 3 gross margin (GM) was said by the company to be "slightly negative" in Q1, and Elon Musk recently declared Tesla would "lose money and die" if it began making the Standard version right away.

Tesla does forecast its Model 3 GM will be around 20% by the end of 2018, but based on the way things look right now, getting there might require the Standard version to be a limited part of Tesla's sales mix.

And that probably wouldn't sit well with many Model 3 reservation holders.

The full version of this column appears on Real Money, our premium site for active traders. Click here to get more great columns like this.

More from Investing

Is Nvidia Still Tech's Most Explosive Stock? A Bull and Bear Debate

Is Nvidia Still Tech's Most Explosive Stock? A Bull and Bear Debate

Why One Strategist Is More Worried About the Strong Dollar Than Turkey's Economy

Why One Strategist Is More Worried About the Strong Dollar Than Turkey's Economy

Rewind: Jim Cramer on the Stock Market Rebound, Walmart, Amazon and JCPenney

Rewind: Jim Cramer on the Stock Market Rebound, Walmart, Amazon and JCPenney

Nordstrom Shares Sizzle on Earnings Release, Raised Guidance

Nordstrom Shares Sizzle on Earnings Release, Raised Guidance

Silver Prices Have Collapsed and Now Miners May Be Next

Silver Prices Have Collapsed and Now Miners May Be Next