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Updated to include details of Kobe Bryant's final game on Wednesday.

Retiring NBA superstar Kobe Bryant's huge night on Thursday -- the lifetime Laker scored 60 points in a winning effort against the Utah Jazz -- showed how Bryant has become much more than just any sneaker endorser for Nike (NKE) - Get NIKE, Inc. (NKE) Report .

Since Bryant's first signature sneaker debuted during the 2005-2006 NBA season -- the Nike Zoom Kobe 1 -- Nike has debuted a baker's dozen of best-selling shoes tied to Bryant and attached his name to a host of other products, including backpacks, jackets and t-shirts.

More recently, Nike unveiled the "Black Mamba Pack," an exclusive line of new sneakers Bryant has been wearing during each game to commemorate his now official retirement. In his final game on Thursday, Bryant wore a pair of black low-top sneakers with a gold Nike swoosh symbol and date inscribed on the back.


The sneakers Kobe wore in his final game. 

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Leveraging Bryant's name into his retirement years is something Nike appears to have in the cards, similar to what it has done successfully with fellow basketball icon Michael Jordan some 13 years after Jordan's final game. According to the latest available data from SportsScanInfo, sales of Nike's Jordan brand sneakers rose 17% in 2014 to $2.6 billion. Jordan brand's market share was 58% of the over $4.2 billion basketball shoe market in 2014.

"We'll remain extremely consistent with what we've been doing, which is creating innovative products that help athletes be the best versions of themselves, that's not going to change," said Bryant of his relationship with Nike in a recent interview.

One can't fault Nike for staying the course with Bryant.

First, Nike is still paying Bryant to endorse the brand for an undisclosed period of time, so it has to earn some form of return on that investment. Also, Nike has seen solid demand for Bryant's sneakers leading up to his retirement, helping to add some juice to a struggling signature basketball sneaker business that also includes Lebron James and Kevin Durant.

"The Kobe 11 was incredibly popular," pointed out Nike CEO Mark Parker to analysts on a March 22 call.

Over the past year, nearly two-thirds of online basketball shoe sales sported Nike's Jumpman logo associated with Michael Jordan, according to Slice Intelligence. But Nike's Kobe Bryant sneakers come in second with 14% of online basketball shoe sales. Sales for Kobe sneakers have jumped substantially since the shooting guard announced his retirement plans, concluded Slice.

Still, Nike and Kobe kicked off their relationship with a signature sneaker. So, it's only fitting TheStreet takes a look back at top Kobe sneaker styles through his unprecedented 20-year career with the Lakers.

Nike Zoom Huarache 2k4
Season Worn: 2003-2004

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Nike Zoom Huarache 2k5
Season Worn: 2004-2005

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Nike Zoom Kobe 1
Season Worn: 2005-2006

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Nike Zoom Kobe 2 
Season Worn: 2006-2007

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Nike Zoom Kobe 3
Season Worn: 2007-2008

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Nike Hyperdunk 2008
Season Worn: During 2007-2008 NBA Playoffs and the 2008 Summer Olympic Games in Beijing, China

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Nike Zoom Kobe 4
Season Worn: 2008-2009

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Nike Zoom Kobe 5
Season Worn: 2009-2010

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Nike Zoom Kobe 6
Season Worn: 2010-2011

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Nike Zoom Kobe 7
Season Worn: 2011-2012

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Nike Zoom Kobe 8
Season Worn: 2012-2013

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Nike Kobe 9 Elite
Season Worn: 2014-2015

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Nike Kobe 10 Elite
2015-2016

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Nike Kobe 11
Season Worn: 2016

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