By Jonathan Moreland, founder of Insider Insights and author of Profit From Legal Insider Trading.

NEW YORK (TheStreet) -- It is a victory for common sense. Tracking the trading behavior of company executives, directors and large shareholders in the stocks of firms they're registered in as "insiders" has proven to be profitable, according to both academic studies and (more importantly) the experience of professional investors.

Below are lists of the top 10 mainly open-market insider purchases and sales filed at the Securities and Exchange Commission Monday, March 3, 2014, as ranked by dollar value. Please note, however, that these are only factual lists, not buy and sell recommendations. Dollar value is only one metric to assess the importance of an insider transaction, and, frankly, often not even the most important metric that determines if an insider transaction is significant.

At InsiderInsights.com, we find new investment ideas just about every day using these and more intricate insider screens to determine where we should focus our subsequent fundamental and technical analysis. And while stocks don't (or shouldn't) move up or down based on insider activity alone, insiders tend to be good indicators of when real stock-moving events like earnings surprises, corporate actions, and new products may be in the offing.

So use these regular Top Insider Trades columns as the initial research tools they are meant to be, and click the links in the tables to analyze a company's or insider's full insider history. Also feel free to contact us with any questions on our proprietary insider data, and how it is best analyzed.

<p>#:</p><p>Filer Name</p><p>Insider Titles</p><p>Company Name</p><p>Ticker</p><p>Trans<br>Type</p><p>Dollar Value</p>

1

Srinivasan Mallika

DIR

AGCO

AGCO

AB

$3,149,406

2

Tannenbaum L M

CEO,DIR

Fifth St Sr FR

FSFR

B

$1,048,179

3

Shkreli Martin

CEO,DIR,BO

Retrophin

RTRX

B

$804,397

4

Von Allmen D

BO

Liquid

LIQD

B

$631,264

5

Goolsby Michelle P

DIR

Whitewave Foods

WWAV

B

$288,300

6

State Auto Mut Ins

BO

State Auto Finl

STFC

B

$265,102

7

Hood Iii William H

DIR

United Insurance

UIHC

JB*

$250,000

8

Kamerschen Robert

DIR

MDC Partners

MDCA

B

$249,920

9

Margino Alphonso

REL,BO

Nofire Technologies

NFTI

JB*

$159,500

10

Davis Kern Michael

BO

United Insurance

UIHC

JB*

$150,018

Source: InsiderInsights.com | Key to Insider Title and Trans Type Codes

<p>#:</p><p>Filer Name</p><p>Insider Titles</p><p>Company Name</p><p>Ticker</p><p>Trans<br>Type</p><p>Dollar Value</p>

1

Arison Micky Meir

CB,DIR,BO

Carnival

CCL

JS*

$197,500,000

2

Tmg Cooperatief

DIR,BO

Tornier

TRNX

JS*

$97,067,504

3

Kriens Scott

DIR

Juniper Networks

JNPR

S

$39,931,048

4

Steinhardt Michael

DIR,BO

Wisdomtree Inv

WETF

S

$8,871,588

5

Sherwood Charles

PR,CEO

Anika Therapeutics

ANIK

S

$8,340,000

6

Wexford Capital

BO

Diamondback Energy

FANG

S

$7,407,847

7

General Atlantic

BO

Dice

DHX

S

$4,494,000

8

Stone Roger W

CB,CEO

Kapstone Paper

KS

S

$4,342,815

9

Keywell Bradley

DIR

Groupon

GRPN

AS

$4,250,000

10

Cozadd Bruce C

CB,CEO

Jazz Pharm

JAZZ

S

$3,959,000

Source: InsiderInsights.com | Key to Insider Title and Trans Type Codes