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New York (


) --

Tiger Woods

, despite months of humiliating disclosures of his marital infidelities, still retains enough clout to make him the top athlete brand, according to


list of most powerful brand names in sports.

According to


"Fab 40" list, the "Tiger Woods" brand still holds top spot among athletes with a brand value of $82 million.


says that given his remaining sponsorship deals with companies including


(NKE) - Get Free Report


Electronic Arts



Procter & Gamble's

(PG) - Get Free Report

Gillette division, Woods still has enough financial clout to be the world's highest paid athlete in 2010.

In fact, Woods' value reportedly exceeds that of some of the biggest names in the sports world ...


topping David Beckham ($20 million), tennis player Roger Federer ($16 million), NASCAR driver Dale Earnhardt Jr. ($14 million) and National Basketball Association stars LeBron James ($13 million) and Kobe Bryant ($12 million).

Pretty good, considering that several of

Woods' biggest sponsors jumped ship

or distanced themselves from Woods since his sex scandal broke out.


(ACN) - Get Free Report



(T) - Get Free Report

have terminated their contracts with him, while

Tag Heuer

and P&G's Gillette have limited Woods' involvement in their marketing efforts.


(PEP) - Get Free Report

Gatorade dropped Woods sports drink soon after the scandal broke out, although the company says it had nothing to do with the recent news.

-- Reported by Andrea Tse in New York


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>> Tiger Woods Being Erased by TAG Heuer

>> PGA: "We Can Move Forward Without" Tiger

>> Tiger Woods Erased by Accenture

>>Tiger Woods, Dubai World Still Friends

>> Next Sponsor to Drop Tiger: Tag Heuer?

>>Tiger's Infidelities a "Minor Blip:" Phil Knight

>> Tiger Woods Loses Accenture Sponsorship

>> Sponsors Should Drop Tiger Woods: Poll

>>Gatorade Drops Tiger Woods Drink

>> Tiger Woods' Sponsors Begin to Drop

>>Are Tiger's Sponsors Doing the Right Thing?

>> Tiger Woods Financial News

>> Tiger Woods

>>Tiger Woods' Sponsors Jumping Ship

>>See our new stock quote page.

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