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NEW YORK (

TheStreet

) --

Sirius XM

(SIRI) - Get Sirius XM Holdings, Inc. Report

hit a

52-week high

today of $1.44, the third consecutive day it has crested annual heights.

More than 153 million shares traded hands today compared to the stock's average 3-month volume of 70.7 million shares per day.

The stock has been steadily gaining since its low of 55 cents one year ago, and has gained 20 cents in the past week.

The company recently announced that it

reached a record high number of subscribers in the third quarter

.

Sirius XM Hirings, Firings and Negotiations

On Oct. 1, chief executive officer Mel Karmazin announced that the company was

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raising its net subscriber outlook for 2010

. He said that management expects approximately 20.1 million subscribers by the end of 2010, which would be the highest number of net subscribers in the company's history.

He also said the total revenue for 2010 is expected to approach $2.8 billion, which would be up more than 10% from $2.53 billion in 2009.

The satellite radio company plans to release its full subscriber count as well as its third quarter financial results early next month.

Sirius is up more than 5.5% in early afternoon trading to above $1.40.

-- Written by Theresa McCabe in Boston.

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Disclosure: TheStreet's editorial policy prohibits staff editors and reporters from holding positions in any individual stocks.