Press Release: 11/18/1999

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FOR IMMEDIATE RELEASE

TheStreet.com Names Jonathan Krim Executive Editor Former Assistant Managing Editor for the San Jose Mercury News to lead expanded company, technology and investigative coverage

New York, November 18, 1999 -

TheStreet.com, a leading Web-based provider of financial news and commentary, announced today that Jonathan Krim is joining the publication as Executive Editor. Krim until recently was Assistant Managing Editor of the

San Jose Mercury News

, a daily newspaper with more than 350,000 readers and an international reputation for high-quality business and technology coverage.

"We are delighted that Jonathan is joining our editorial team," said Dave Kansas, Editor-in-Chief of

TheStreet.com

. "As we rapidly approach the 100,000 subscriber mark, we are confident that his considerable talents will help

TheStreet.com

remain at the forefront of financial news and commentary."

Advertising and e-commerce revenues for the most recent quarter totaled $2.1 million, a 273% increase compared with the third quarter 1998 level of $575,000 and a 23% increase over the second quarter 1999 level of $1.7 million. So far, almost 150 companies have signed contracts to advertise on

TheStreet.com

in 1999.

Kansas said that Krim, who will supervise the day-to-day news and commentary operations, brings special expertise to help TheStreet.com deepen its coverage of companies, technology, and investigative enterprise.

While at the

San Jose Mercury News

, Krim, oversaw the expansion of the paper's business coverage and was involved in early development of its online product. During his tenure, the

San Jose Mercury News

became a leading national voice covering technology, business and Silicon Valley. Krim, who held a variety of senior editing positions at the

Mercury News

, also supervised two Pulitzer Prize-winning efforts by the newspaper.

Krim, 44, earned a journalism degree from the University of Montana and joined the

Mercury News

in 1983 after working at newspapers in Montana, Arizona and Washington, D.C.

Krim is a member of Investigative Reporters and Editors Inc.

TheStreet.com, Inc.

(TSCM)

is publisher of

TheStreet.com

, a leading Web-based provider of original, timely, comprehensive and trustworthy financial news and commentary.

TheStreet.com

(

www.thestreet.com) was founded in 1996 and is based in New York City, with bureaus in San Francisco, Silicon Valley and London.

TheStreet.com's

editorial team, with approximately 80 experienced financial journalists and two dozen outside contributors, publishes approximately 50 original news stories and commentaries every business day, including columns by James J. Cramer, Herb Greenberg, and Adam Lashinsky. TheStreet.com, Inc. has established strategic alliances with Yahoo!, America Online,

The New York Times

, Fox News Network, L.L.C., Intuit, 3 Com, E*TRADE, DLJdirect, and other leading companies. The Street.co.uk, a financial news site majority owned by TheStreet.com and intended for UK investors, will launch in early 2000.

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