Philip Morris to Be Questioned by India's Government Over Marketing Practices
The inquiry follows another report in which the tobacco company had allegedly been using marketing tactics that disregard the country's law.
Tobacco giant Philip Morris (PM) - Get Report will be questioned by India's government over its marketing practices, Reuters reports.
The inquest follows another Reuters report in which the publication said the tobacco company had been using marketing tactics that disregard the country's law.
Philip Morris advertises Marlboro cigarettes at tobacco shops in India, while also distributing free cigarettes at nightclubs and bars visited by young people in order to promote the brand.
Government officials have previously said these marketing strategies violate the country's Cigarettes and Other Tobacco Products Act, Reuters added. Companies are able to get away with flouting the law because enforcement is weak.
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