JPMorgan started Newell Brands (NWL) - Get Report with an "overweight" rating and a price target of $63 on Tuesday morning.

JPMorgan commented on the consumer goods segment as a whole, noting that there are key drivers in the industry including increased M&A activity, increased promotional activity at large boxes, increased relevance of non-tracked channels, and the possibility of tax reform favoring U.S.-centric companies.

Shares of Newell Brands were up slightly in late morning trading today.

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