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New Soaking for Coldwater

Shares plunge for the second time in three weeks.

Coldwater Creek (CWTR) got soaked again Thursday after the retailer offered soft guidance for its new fiscal year.

The Sandpoint, Idaho, company said it expects to make 7 cents to 9 cents a share for the first quarter ending in April, shy of the 14-cent Thomson Financial target.

The company expects to make 55 cents to 63 cents a share for the year on sales of $1.24 billion to $1.27 billion. Analysts were looking for an 80-cent profit on sales of $1.28 billion.

The news comes just three weeks after Coldwater

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took a 16% plunge following a fourth-quarter earnings warning. At the time, the company blamed soft sales of its moleskin pants.

Shares fell $1.96 late Thursday to $17.08.