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Jim Cramer's Stop Trading! Buy Costco

Cramer says one month's sales miss is not a reason to flee.



(COST) - Get Free Report

, Jim Cramer said Wednesday on


"Stop Trading!" segment.

Cramer said investors shouldn't be discouraged by soft same-store sales numbers out early Wednesday, which sent the retailer's stock down 4% in afternoon trading. Cramer said the company is a great merchandiser -- so sometimes its bets work and sometimes they don't. But every Costco miss "has been a great opportunity," Cramer said, for investors to buy the stock on the cheap.

Cramer also shrugged off comments from


(SBUX) - Get Free Report

suggesting that less-affluent customers have been pushed out of the stores by falling house prices and declining home-equity borrowing. Cramer said he questions how much influence those factors really exert on coffee sales, even if a cup at Starbucks does "cost $17 or something."

Cramer said the selloff in



has been "overdone."

Cramer continues to like


(GOOG) - Get Free Report

and called


(AAPL) - Get Free Report

wireless plans "the elephant in the room."

At the time of publication, Cramer had no positions in stocks mentioned.

Jim Cramer is a director and co-founder of He contributes daily market commentary for's sites and serves as an adviser to the company's CEO. Outside contributing columnists for and, including Cramer, may, from time to time, write about stocks in which they have a position. In such cases, appropriate disclosure is made. To see his personal portfolio and find out what trades Cramer will make before he makes them, sign up for

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