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Homestore Soars After Signing Listings Deal With iWon

iWon will now post Homestore's listings on its virtual front porch.
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Homestore.com

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shares climbed 31% Tuesday after the online real estate service announced that it had reach a deal with the Internet portal

iWon.com

.

iWon extended its virtual front porch to include Homestore's listings of homes for sale, rentals and links to remodeling resources.

Shares of Homestore jumped 18 to close at 77.

"By positioning our content in an innovative portal like iWon.com, we're reaching more customers," Homestore chairman Stuart Wolff said in a statement.

CBS

(CBS)

owns iWon, which attracts visitors with cash prizes.

Homestore's stock also got a push from a

Merrill Lynch

report issued Tuesday that forecast robust growth for the company. The brokerage firm predicted Homestore would generate $1 billion in revenue and a 35% operating margin in five to seven years. That could translate into earnings of $2 a share.

This deal is the latest by Homestore. It has similar arrangements with

America Online

(AOL)

,

Excite@Home

(ATHM)

,

GoTo.com

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,

Infoseek

(SEEK)

and

Lycos

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.

Homestore's sites include

SpringStreet.com

,

HomeBuilder.com

,

Realtor.com

and

homestore.com

.