Publish date:

Garmin Recalculating Phone Plan

After a difficult trip through the smartphone market, Garmin is ending its venture with Asus.

NEW YORK (

TheStreet

) --

Garmin

TST Recommends

(GRMN) - Get Report

took a wrong turn into smartphones and looks to be exiting by year's end.

The GPS navigation device maker and its Taiwan-based hardware partner

Asustek

are ending a joint phone-making venture in January, according to a

report

in

DigiTimes

Monday.

Garmin wasn't immediately available for comment.

Garmin and Asus made the Garminfone for

Deutsche Telekom's

(DT) - Get Report

T-Mobile, hoping the marriage of portable navigation devices and phones would give Garmin a new growth market. But sales of the Garminfone have been weak.

Last month, Garmin CFO Kevin Rauckman

warned that disappointing sales

had caused the company to consider ending its phone effort. The company said phone sales in the second quarter totaled $27 million, which were below expectations.

Garmin's story highlights the difficulties of competing in the smartphone market where giants like

Apple

(AAPL) - Get Report

,

Google

(GOOG) - Get Report

,

Research In Motion

(RIMM)

and

Nokia

(NOK) - Get Report

already offer navigation services on phones.

Asus, a major computer and notebook manufacturer, is expected refocus its mobile effort back on its own smartphones, according to the

DigiTimes

report.

--Written by Scott Moritz in New York.>To contact this writer, click here: Scott Moritz, or email: scott.moritz@thestreet.com.To follow Scott on Twitter, go to http://twitter.com/TheStreet_Tech.>To send a tip, email: tips@thestreet.com.