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First American Marketing Chief

Sandra Bell gets the nod.

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First American

(FAF) - Get First American Financial Corporation Report

said Monday that it has appointed Sandra Bell as its vice president and chief marketing officer.

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Bell will be responsible for identifying and overseeing corporate marketing strategies designed to increase market penetration of the company's products, services, solutions and technology. She will work in conjunction with First American's national marketing and sales organization and corporate communications department in the areas of advertising, Internet promotion, corporate events and market research.

Prior to joining First American, Bell worked as a partner at Ervin Bell Marketing Communications, the company's advertising agency of record.

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