Eddie Bauer (EBHI) , the seller of outdoors-style clothing and goods, named Neil S. Fiske as the company's new president and chief executive.

He will take the post July 9.

Fiske, who will also be appointed to the board, succeeds Howard Gross, a director who has been interim CEO since February. Fiske, 45, was most recently CEO of Bath and Body Works, a division of

Limited Brands

(LTD)

.