SAN FRANCISCO (

TheStreet

) --

Comcast

(CMCSA) - Get Report

is screening all available opportunities in the content business, the cable company's CEO told a tech industry conference.

Brian Roberts, speaking Tuesday at a Web 2.0 conference in San Francisco, reiterated his company's interest in acquiring content but declined to comment specifically on talks about

NBC Universal

with

General Electric

(GE) - Get Report

,

Reuters

reports.

Comcast reportedly has been talking to GE about buying a majority stake in NBC Universal.

Meanwhile, GE CEO Jeffrey Immelt, at the same conference, suggested a deal to sell its entertainment arm wasn't mandatory. Immelt said he was "totally" OK with retaining control of the TV and movie entertainment house, and that he was "comfortable" with the asset, according to

Reuters

.