CNBC Teams With Yahoo!

The Wall Street news channel will gain a key online distribution partner.
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CNBC

and

Yahoo!

(YHOO)

announced a partnership on Wednesday that will allow Wall Street's cable news chronicler to distribute its videos and written reports on the Web's largest finance site.

The alliance gives

General Electric's

(GE) - Get Report

news network a larger presence on the Web just as it faces new competition from the

Fox Business Network

, a newly launched rival owned by Rupert Murdoch's global media empire,

News Corp.

(NWS) - Get Report

.

News Corp. scored a coup in the financial news world with its surprising and successful acquisition of

Dow Jones

(DJ)

, the publisher of

The Wall Street Journal

. Murdoch has hinted that he will end subscription charges on

The Journal

's Web site, signaling an aggressive push to expand its online reach beyond the newspaper's traditional audience of sophisticated investors.

For its part,

CNBC

enjoys a content-sharing partnership with

The Journal

that it wants to keep in place through 2012, despite the News Corp. acquisition.

CNBC's

own Web site has yet to gain much traction, but partnering with a major online news aggregator should raise its profile on the Internet.

Yahoo! already distributes videos from some other providers, including the

Fox Business Network

.

TheStreet.com

(TSCM)

, publisher of this Web site, also has a distribution partnership with Yahoo!. Also, its co-founder, Jim Cramer, hosts "Mad Money" on

CNBC

.