Bear-Building Draws Adherents

Earnings look to be in good shape at Build-A-Bear.
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Build-A-Bear Workshop

(BBW) - Get Report

, the owner of stores that let customers make their own stuffed animals, indicated that its full-year earnings plan is sound and said third-quarter net retail sales increased 25.7%.

The St. Louis-based merchant, whose executives favor

ursine job titles, said total revenue for the third quarter was $84 million, up from $66.5 million in the prior year.

Comparable-store sales grew 1.3%. The company earned $5.3 million, or 26 cents a share, including 2 cents of costs related to the company's new flagship store and cafe in New York.

"Our strong results this quarter highlight the strength and quality of the Build-A-Bear Workshop business model," Maxine Clark, chairman and chief executive bear, said in a press release. "This performance is not only based on the sale of an affordable, quality product, but also an interactive, creative, fun entertainment experience that appeals to a growing customer base."

Build-A-Bear, which also employs a chief financial bear, Tina Klocke, and a chief marketing bear, Teresa Kroll, earned $3.5 million, or 19 cents a share, in the year-ago quarter, including compensation expenses of 2 cents. Note that the "bear" appellations aren't just for cuteness -- they also appear in the company's filings with the

Securities and Exchange Commission

.

Additionally, the company said it's comfortable earnings for the year will be at the middle to high end of its projection of $1.24 to $1.30 a share. The profit guidance assumes total revenue growth of 15% to 20% and flat same-store sales for the year.

On average, analysts surveyed by Thomson First Call were looking for a profit of 21 cents in the third quarter. The consensus earnings-per-share estimate is $1.22 for the year.

Shares of Build-A-Bear were climbing 4% to $25.22 Thursday.