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NEW YORK (

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CHANGE IN RATINGS

Amazon.com

(AMZN) - Get Amazon.com, Inc. Report

was initiated with a buy rating and $340 price target at Citigroup. Retail margin expansion and the opportunity in AWS are underappreciated by investors, Citigroup said.

Baxter

(BAX) - Get Baxter International Inc. Report

was initiated with an outperform rating at Credit Suisse. $81 price target. Company can deliver solid organic sales growth, Credit Suisse said.

Bemis

(BMS) - Get Bemis Company, Inc. Report

was downgraded at J.P. Morgan to neutral from overweight. Valuation call, as the stock is up 21% year to date, J.P. Morgan said.

eBay

(EBAY) - Get eBay Inc. Report

was initiated with a buy rating and $65 price target at Citigroup. Marketplace and PayPal will both drive significant growth going forward, Citigroup said.

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Facebook

(FB) - Get Facebook, Inc. Class A Report

was initiated with a neutral rating and $27 price target at Citigroup. The transition from desktop to mobile platforms leaves too many uncertainties in the near term, Citi said.

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Fortinet

(FTNT) - Get Fortinet, Inc. (FTNT) Report

was upgraded at Jefferies to buy. $23 price target. Stock has 5-1 risk-reward potential from current levels, Jefferies said.

Google

(GOOG) - Get Alphabet Inc. Class C Report

was initiated with a buy rating and $1,100 price target at Citigroup. The company offers solid secular growth, cost and pricing improvements, and an attractive valuation, Citi said.

GSV Capital

(GSVC)

was downgraded to sell at TheStreet Ratings.

Healthcare Trust of America

(HTA) - Get Healthcare Trust of America, Inc. Class A Report

was initiated with a hold at TheStreet Ratings.

Read: Apple Estimates Slashed on iPhone Worries

Hewlett-Packard

(HPQ) - Get HP Inc. (HPQ) Report

was upgraded at Citigroup to buy from sell and given a $32 price target. The company is reaching an inflection point for HP's services, and cost cutting will significantly benefit the second half of 2013, Citi said.

Meredith

(MDP) - Get Meredith Corporation Report

was downgraded at Citigroup to neutral from buy and given a $48 price target. The company's risk-reward has diminished given the run in the stock.

Norfolk Southern

(NSC) - Get Norfolk Southern Corporation Report

was downgraded at Deutsche Bank to hold from buy. $83 price target. Valuation call, as the stock has gained 20% year to date, Deutsche said.

OpenTable

(OPEN)

was initiated with a sell rating and $58 price target at Citigroup. High levels of market penetration will lead to a deceleration of growth, Citi said.

Sealed Air

(SEE) - Get Sealed Air Corporation Report

was upgraded at J.P. Morgan to overweight from neutral. Necessary culture shift appears to be underway, because of the new management team, J.P. Morgan said.

TW Telecom

(TWTC)

was downgraded at Citigroup to neutral from buy. Valuation and a lack of meaningful improvement in enterprise purchases drive the call, Citi said. Price target is $30.

Wolverine World Wide

(WWW) - Get Wolverine World Wide, Inc. Report

was downgraded at Keybanc to hold from buy. Valuation call, even though estimates are moving higher, Keybanc said.

Yahoo!

(YHOO)

was initiated with a buy rating at Citigroup. Rating based on cash-generation potential and valuation, Citigroup said. The price target is $30.

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STOCK COMMENTS/EPS CHANGES

Apple

(AAPL) - Get Apple Inc. (AAPL) Report

numbers were cut at Canaccord Genuity. Shares are now seen reaching $530. Estimates were also lowered due to slower high-end smartphone sales growth trends, Canaccord Genuity said. Buy rating.

Cree

(CREE) - Get Cree, Inc. Report

estimates, price target were upped at Wedbush. Estimates were increased through 2014. Company is leveraged to positive industry momentum, Wedbush said. Outperform rating and new $78 price target.

Kroger

(KR) - Get Kroger Co. (KR) Report

price target and estimates were raised at Citigroup. Earnings estimates were raised based on accretion related to the merger with Harris Teeter, said Citigroup. Price target goes to $43.

Nasdaq OMX

I:IXIC

estimates were reduced at Credit Suisse through 2015. Company is facing higher expenses, Credit Suisse said. Neutral rating and $28 price target.

Nu Skin

(NUS) - Get Nu Skin Enterprises, Inc. Class A Report

numbers were increased at DA Davidson. Estimates were raised through 2014. Company boosted its guidance, DA Davidson said. Buy rating and new $100 price target.

PetSmart

(PETM)

price target was raised at UBS to $79. Offers a nice offensive / defensive mix in an uncertain world, UBS said. Buy rating.

Pioneer Natural Resources

(PXD) - Get Pioneer Natural Resources Company Report

price target was raised at Citigroup to $190. Increased confidence in the potential associated with the Permian Basin assets, Citi said.

Qualcomm

(QCOM) - Get QUALCOMM Incorporated Report

numbers were cut at Canaccord Genuity. Shares are now seen reaching $84. Estimates also lowered due to slower high-end smartphone sales growth trends, Canaccord Genuity said. Buy rating.

Yahoo! estimates, price target were boosted at Needham. Shares are now seen reaching $28. Estimates were also increased, as the company will likely face a lower tax rate, Needham said. Buy rating.

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This article was written by a staff member of TheStreet.