Paris ad company
saw second-quarter results rise significantly, thanks to new account wins.
The group, one of the largest in the world and home to ad networks Saatchi & Saatchi and Leo Burnett, saw net income grow 49% for the first half of the year.
Revenue for the first half of the year was up 4.6% to $2.28 billion. Earnings per share were 61 cents compared with 41 cents in the first half of 2004. Net income at the media company was up to $156 million from $104 million.
The company has won ad and media buying contracts valued at over $6 billion so far this year, the most significant of which is a $3 billion-plus account win on
"These outstanding results were achieved through a sound structure built on a strategy anticipating both advertisers' needs and trends in communication options," said Chairman Maurice Levy. "They reflect just how attractive Publicis Groupe has now become in some of the world's most fiercely competitive markets, including the U.S. and China, while underscoring our teams' ability to understand clients' expectations and find solutions to their needs."
The European ad market has been sluggish. Publicis' second-quarter revenue there saw a 5% rise, compared with a 7% rise in the North American market. All other regions posted double-digit gains. Worldwide revenue for the second quarter was $1.25 billion, on organic growth of 8%.
Early Wednesday, Publicis rose $1.22 to $32.42.