Macy's (M) - Get Report shares were down more than 10% amid a wider downturn in retail stocks Tuesday, but the company didn't help its cause after announcing it was the victim of a data breach in October.
Macy's fell 10.87% to $15.05.
The company issued an email to customers, telling them there was a "recent incident involving unauthorized access to personal information" that was a part of macys.com.
The company said that it was alerted to a suspicious connection between macys.com and another website on Oct. 15. That connection was made on Oct. 7 when an "unauthorized third party added unauthorized computer code to two pages on macys.com."
The information compromised in the breach include, Macy' said includes first and last names, addresses, phone numbers; payment card numbers, security codes and expiration dates.
The company said that it will offer customers identity protection services for 12 months as of Nov. 14 at no cost.
Macy's also was being pressured Tuesday after fellow retailer Kohl's (KSS) - Get Reportissued an earnings outlook that disappointed investors ahead of the all-important holiday sales season. Kohl's dropped 18.89% on Tuesday to $47.37.
Kohl's cut its full-year earnings forecast to between $4.75 and $4.95 a share. Analysts were expecting the company to report earnings of $5.45 a share for the year.
Macy's is scheduled to release earnings on Thursday.
The home-improvement retailer reported revenue of $27.22 billion in the third quarter, falling short of Wall Street's expectations for revenue of $27.53 billion.
Home Depot shares dropped 5.2% Tuesday to $226.40.