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'Fast Money': Back to School

With fall nearly upon us, the gang discussed retail trades, volatility and more.

As the markets ended the week with solid gains, the crew on CNBC's "Fast Money" TV program Friday looked ahead to what autumn may bring.

Word On The Street

The stock market saw extreme volatility this summer on subprime worries and the related credit crunch. Now it looks like the

Fed

may cut rates on Sept. 18. How should investors prepare for the next several months? Tim Seymour says to ignore seasonal trends pointing to a strong fall. Guy Adami thinks the market has priced in credit problems, and that global economic strength will carry the U.S. through any storms. Jeff Macke thinks October could be extremely volatile.

Back-to-school season is upon us, and the gang discussed the best ways to trade it. Macke would buy

McDonald's

(MCD) - Get McDonald's Corporation (MCD) Report

and

Dillard's

(DDS) - Get Dillard's, Inc. Class A Report

. Pete Najarian likes

Under Armour

(UA) - Get Under Armour, Inc. Class C Report

and

Electronic Arts

(ERTS)

.

(

RealMoney

Take: Jim Cramer said recently, "There, I said it. The fact that the shorts did not bring in their plays on Under Armour and

Crocs

(CROX) - Get Crocs, Inc. Report

during this period is stupefying." To read more of what Cramer said,

click here.

)

Autumn is normally a seasonally bullish period for biotech with many conferences taking place. Four major conferences this fall are: the European Society of Cardiology, the American Neurological Association, the American Association for the Study of Liver Diseases and the American College of Rheumatology. Najarian likes

Biogen

(BIIB) - Get Biogen Inc. Report

because the stock has performed well during recent market volatility.

The Iraq war update is scheduled to occur this fall. How do you trade it? Adami would buy

Lockheed Martin

(LMT) - Get Lockheed Martin Corporation (LMT) Report

,

General Dynamics

(GD) - Get General Dynamics Corporation (GD) Report

,

L-3 Communications

(LLL) - Get L3 Technologies Inc Report

and

Boeing

(BA) - Get Boeing Company Report

. Macke likes

Alliant Tech

(ATK)

. Najarian would play the defense sector with

Titanium Metals

(TIE)

.

(

RealMoney

Take: Richard Suttmeier recently said, "Investors should consider adding to positions on weakness to my semiannual value level at $27.57." To read more on what Suttmeier said,

click here.

)

Technology Strength

Amid the market's recent weakness, technology has fared better than other sectors. Companies like

EMC

(EMC)

,

Amazon

(AMZN) - Get Amazon.com, Inc. Report

,

Cisco

(CSCO) - Get Cisco Systems, Inc. Report

and

Intel

(INTC) - Get Intel Corporation (INTC) Report

have beaten the overall market in the past three months. Is this trend set to continue? Three major events that could help tech this fall are the release of Halo-3, Intel's Developer Forum and a possible new iPhone from

Apple

(AAPL) - Get Apple Inc. (AAPL) Report

. Macke likes

Intel

(INTC) - Get Intel Corporation (INTC) Report

for a play on technology. Najarian says Apple will introduce a cheaper iPhone before Christmas. Adami says the money will continue to come out of energy and commodities and go into technology.

(

RealMoney

Take: Michael Comeau said recently, "Halo-3 will also benefit other game publishers like Electronic Arts since the Xbox 360-installed base will automatically get much bigger, providing a larger addressable market for the publishers." To read more on what Comeau said,

click here.

)

(

RealMoney

Take: Tero Kuittinen recently said, "The latest rumors about Apple's iPhone -- I believe they are Nos. 6 and 7 -- may have amplified and extended Apple's short-covering run of Monday through Wednesday." To read more on what Kuittinen said,

click here.

)

RealMoney

Take: Jim Cramer recently said, "I hear people saying, 'Intel and Microsoft are ready to roll.'" To read more on what Cramer said,

TheStreet Recommends

click here.

)

Fall TV Trade

As the fall TV season approaches, the start of a year-long presidential election cycle is also beginning. Cable companies and TV networks are set to rake in big bucks, but who is going to take the lion's share? Julia Boorstin,

CNBC's

media and entertainment correspondent, joined the crew Friday and she said that fall is looking very good for

CBS

(CBS) - Get CBS Corporation Class B Report

, while

Disney's

(DIS) - Get Walt Disney Company Report

ABC is gaining strength. Boorstin thinks that NBC Universal, which is owned by

GE

(GE) - Get General Electric Company (GE) Report

, has the most to gain, with some really good new shows on the slate. Adami says the way to play the fall cycle is to buy

Cumulus Media

(CMLS) - Get Cumulus Media, Inc. Class A Report

, which he feels will move higher into next year's election. Macke would buy Disney on dips. Najarian says Fox, which is owned by

News Corp.

(NWS) - Get News Corporation Class B Report

, is going to win this fall.

(

RealMoney

Take: Steve Birenberg recently said, "News Corp. has clinched the Dow Jones deal. I thought that the shares would respond favorably once certainty was reached. So far that has not been the case." To read more on what Birenberg said,

click here.

)

Pops & Drops For The Year

Pops

Amazon

(AMZN) - Get Amazon.com, Inc. Report

- Macke is calling a top on Amazon again!

Freeport McMoRan

(FCX) - Get Freeport-McMoRan, Inc. (FCX) Report

- Seymour says if copper remains strong so will FCX.

(

RealMoney

Take: Dan Fitzpatrick said recently, "If Freeport McMoran starts pushes above resistance, I'd probably start buying a bit." To read more on what Fitzpatrick said,

click here.

)

Fluor

(FLR) - Get Fluor Corporation Report

- Adami loves this stock.

(

RealMoney

Take: Dan Fitzpatrick said recently, "I'd love to see the Fluor fall back to the 50-day moving average and offer another solid buying opportunity. But if the stock instead pops above $125, I'd want to get involved." To read more on what Fitzpatrick said,

click here.

)

Juniper Networks

(JNPR) - Get Juniper Networks, Inc. (JNPR) Report

- Najarian loves this stock.

Apple

(AAPL) - Get Apple Inc. (AAPL) Report

- Adami says this stock is going to "Pluto."

CVRD

(RIO) - Get Rio Tinto plc Sponsored ADR Report

- Seymour likes this name as long as Asian industrial demand doesn't slow.

EMC

(EMC)

- Adami likes this stock.

CSX

(CSX) - Get CSX Corporation Report

- Adami still likes the rails.

Drops

Amgen

(AMGN) - Get Amgen Inc. Report

- Najarian says be in big pharma, not big biotech.

Circuit City

(CC) - Get Chemours Co. Report

- Macke says it's garbage and overvalued.

Pulte Homes

(PHM) - Get PulteGroup, Inc. Report

- Seymour says this sector is in trouble and that there's nothing good here.

Lexmark

(LXK)

- Najarian says this stock is in trouble but could be starting to turn higher.

JetBlue

(JBLU) - Get JetBlue Airways Corporation Report

- Macke says avoid the entire airline sector.

Final Trade

Macke says get long

Nintendo

(NTDOY)

but hedge it with a short on

Sony

(SNE) - Get SONY GROUP CORPORATION SPONSORED ADR Report

. Adami wants to play

Lockheed Martin

(LMT) - Get Lockheed Martin Corporation (LMT) Report

into the fall. Seymour recommends buying emerging market currencies.

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