Each of the shows's six main stars would be paid between $2.25 million and $2.5 million to appear in the special and the show would likely be used to launch HBO Max, the company’s new streaming service debuting in May, the Journal reported, citing people familiar with the matter.
The show wouldn’t be a new episode of the show but a retrospective with interviews with the cast and creators. The high cost of the special shows how competitive the streaming video space has become and how important it is to offer exclusive and compelling content.
HBO Max will already be launching with access to all 10 seasons of the hit show, which had previously been held by Netflix through the end of 2019. AT&T's WarnerMedia outbid Netflix (NFLX) - Get Report for the streaming rights, however, and will be paying $425 million for five years of access.
HBO Max will be free for current HBO subscribers but will cost $14.99 per month for new subscribers.
In addition to competition from Netflix and Amazon (AMZN) - Get Report Prime, Disney (DIS) - Get Report and Apple’s (AAPL) - Get Report streaming services debuted in November and Comcast’s (CMCSA) - Get Report Peacock is set to launch in July.