Recent Articles By The Author
Advertisers Are Scrambling for Ways to Make TV Commercials Appealing
Network and cable TV providers are cutting back on ad time, but finding new ways to make more money.
Can GoPro Regain Wall Street's Affection With Drones?
GoPro shares have fallen off a cliff since going public, while the product is still red hot. Can the company turn this around, or is it just another one-hit wonder?
Weather Channel Loves Joaquin, Ditches Fat Guys, Returns to the Weather
As Hurricane Joaquin shows, The Weather Channel wants to be known for covering severe weather reporting, not reality TV.
Can $Cashtag Put Twitter Back in the Social Media Business?
The new $Cashtag feature from Twitter looks like a move in the right direction with Jack Dorsey at the helm.
Will Etsy Manufacturing Boost Its Bottom Line or Compromise Its Artisanal Integrity?
The online craft marketplace risks alienating members with a new service matching small manufacturers with members.
How Google Wants to Help Change Diabetes Forever
Google Life Sciences and DexCom are joining forces to change the way the country's 29 million diabetics measure blood sugar, hoping to eliminate the finger prick forever.
Why 2016 Will Be the Facebook Election
Facebook's prominent role in the first Republican presidential debate shows how social networking is changing American politics.
Cybersecurity Is a Huge Risk; Fortinet Is Capitalizing on It
With security breaches rising and hacks becoming more frequent, cybersecurity firms like Fortinet are poised to profit from the increasing demand by vulnerable businesses for stronger cyberdefenses.
Under Armour Hits a Hole-In-One With Its Jordan Spieth Sponsorship
Even if Jordan Spieth doesn't win this week's British Open, Under Armour's big investment in the young phenom will have been worth it.
Can GameStop Weather More Changes With Xbox One?
With Microsoft's latest Xbox announcement, GameStop may take a hit. But the retailer has a big advantage in the world of video games.