Scott Rothbort

Scott Rothbort has over 25 years of experience in the financial services industry. He is the Founder and President of LakeView Asset Management, a registered investment advisor specializing in customized separate account management for high net worth individuals. In addition, he is the founder of, an educational social networking site; and, publisher of The LakeView Restaurant & Food Chain Report. Rothbort is also a Term Professor of Finance at Seton Hall University's Stillman School of Business, where he teaches courses in finance and economics. He is the Chief Market Strategist for The Stillman School of Business and the co-supervisor of the Center for Securities Trading and Analysis.


Mr. Rothbort is a regular contributor to TheStreet's RealMoney Silver website and has frequently appeared as a professional guest on Bloomberg Radio, Bloomberg Television, Fox Business Network, CNBC Television, TheStreetTV and local television. As an expert in the field of derivatives and exchange-traded funds (ETFs), he frequently speaks at industry conferences. He is an ETF advisory board member for the Information Management Network, a global organizer of institutional finance and investment conferences. In addition, he is widely quoted in interviews in the printed press and on the internet.


Mr. Rothbort founded LakeView Asset Management in 2002. Prior to that, since 1991, he worked at Merrill Lynch, where he held a wide variety of senior-level management positions, including Business Director for the Global Equity Derivative Department, Global Director for Equity Swaps Trading and Risk Management, and Director for secured funding and collateral management for the Global Capital Markets Group and Corporate Treasury. Prior to working at Merrill Lynch, within the financial services industry, he worked for County Nat West Securities and Morgan Stanley, where he had international assignments in Tokyo, Hong Kong and London. He began his career working at Price Waterhouse from 1982 to 1984.


Mr. Rothbort received an M.B.A., majoring in Finance and International Business from the Stern School of Business, New York University, in 1992, and a B.Sc. in Economics, majoring in Accounting, from the Wharton School of Business, University of Pennsylvania, in 1982. He is also a graduate of the prestigious Stuyvesant High School in New York City. Mr. Rothbort is married to Layni Horowitz Rothbort, a real estate attorney, and together they have five children.

Recent Articles By The Author

6 Stocks for Your Back-to-School Portfolio

6 Stocks for Your Back-to-School Portfolio

Back-to-school season is in full swing, and these stocks are poised to take advantage of it.

Stocks to Augment a Fixed-Income Portfolio

With yields on fixed-income securities dropping, here are some ways to augment a portfolio with stocks that pay high-dividend yields.

4 Companies That Could Come Back

4 Companies That Could Come Back

Yahoo!, Johnson & Johnson, Citigroup and Radio Shack could make a comeback if they take the steps to get back on track.

Summer Movie Stocks to Watch

Even with fewer and fewer people seeing movies in theaters, investment opportunities remain. Here's how to play the summer movies.

Exploring Oil & Gas Investment Opportunities

Scott Rothbort seeks out the best post-earnings investment opportunities among the four biggest global integrated oil and gas companies.

How to Invest in Gold

Investing in gold isn't as straightforward as it might seem, and there are many ways to play the shiny precious metal.

Benefit From Ford's Resurgence With Warrants

With Ford slated to report earnings on Friday, Scott Rothbort explains why he prefers the Ford warrants to the Ford common.

Earnings Preview: Advanced Micro, Apple, Ford

Here's a look at what to expect from earnings season from the perspective of potential hits and misses, including Ford and Apple.

Top Summer Stock Picks: Recreational Vehicles

Top Summer Stock Picks: Recreational Vehicles

With yet another heat wave sticking over the East Coast, here's a look at summertime stocks to help beat the heat.

Parting Ways With Google

Scott Rothbort has removed Google from his Bar Mitzvah Portfolio, weary of the management team's ability to lead this company into the future.