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Next iPhone Event: Expect A New iPad Too (Video)

Apple’s anticipated product refresh in September may also see the unveiling of a new entry-level iPad. Now is probably the best time in years for tablet sales, given new consumer habits during a pandemic year.

So far, I have talked about how Apple could be days away from unveiling a few new products or services: the iPhone 12, the Apple Watch Series 6 and the services bundle. The only other likely introduction in September, assuming that the new Mac with Apple silicon will not be announced until later, is a new iPad model.

From a maturing product category that saw a peak in sales only a few years after its 2010 debut (see chart below), the iPad has become a crucial revenue generator during this challenging year marked by the COVID-19 crisis. Last quarter, iPad sales grew an impressive 31% year-over-year. CEO Tim Cook explained during the earnings call that work- and study-from-home trends have been favorable to Apple’s tablets.

Watch the brief video above for more information on what to expect of the iPad in September.

Read more from the Apple Maven:

Next iPhone Event: Apple Finally Joins The 5G Party

Next iPhone Event: Game Changer

Next iPhone Event: Don’t Forget The Apple Watch (Video)

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