Apple, Android Phones Led Black Friday Surge
NEW YORK (
) -- The busy Thanksgiving shopping weekend saw a big jump in sales of smartphones and in downloads of mobile applications.
New mobile devices detected on Black Friday rose by 57% over the previous week's Friday, reports research firm
Flurry
. Most of this growth was driven by
Apple
(AAPL) - Get Report
iOS products and
(GOOG) - Get Report
Android devices, including the
Samsung
Galaxy S,
Motorola
(MOT)
Droid 2 and
LG
Optimus S.
App downloads over the Thanksgiving holiday weekend also rose 25% over the previous week as consumers seek to customize their smartphones.
Thanksgiving Day saw app growth jump 54%, while downloads on Black Friday increased 39%.
Total new device growth for Thanksgiving weekend grew 31% over the same period last year, which means consumers are buying and activating smartphones earlier in the holiday season, Flurry found.
>>5 Smartphone Apps for December Shopping
Flurry predicts this holiday day season will be a record-breaking one for app downloads and mobile device sales. The company generates its data based on 55,000 mobile applications running on smartphones.
--Written by Olivia Oran in New York.
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