Will Twitter (TWTR) Stock Be Helped Today Following Opening of Hong Kong Office?

Twitter (TWTR) announced that it opened its first office in Hong Kong, despite the site still being blocked by the Chinese government, as the company's shares decline today.
By Tony Owusu ,

NEW YORK (TheStreet) -- Twitter (TWTR) - Get Report shares are down 2.5% to $46.40 on Tuesday as tech stocks suffer in trading due to increased market volatility. The social media company did announce that it has opened an office in Hong Kong today, even as the Chinese government continues to block access to the site in the country.

The small office will be headed by Peter Greenberger as the company looks to tap into the world's most populous country's advertising revenue.

"There are a number of these Chinese companies that are really aiming to be global now," said Greenberger. "The opportunity, we think, is huge. We know there's demand. We've had some experience with Chinese companies already that are seeking to reach audiences overseas."

China's Golden Shield Project, or the Great Firewall of China as it is known colloquially, is the Chinese government's Internet censorship and surveillance program that has been in place since November 2003 and has completely blocked Twitter and at least partially blocked social media site Facebook (FB) - Get Report.

TheStreet's Jim Cramer, Portfolio Manager of the Action Alerts PLUS Charitable Trust Portfolio, believes that the company's value is high whether or not it is embraced by the China's communist regime. 

"We own Twitter because it is your own personal news service. I can't imagine the Communist Party wanting that to happen. If it does, it's additive but don't get your hopes up and remember Google  (GOOGL) - Get Report, another charitable trust position, which does just fine without China," said Cramer.

TheStreet Ratings team rates TWITTER INC as a Hold with a ratings score of C-. TheStreet Ratings Team has this to say about their recommendation:

"We rate TWITTER INC (TWTR) a HOLD. The primary factors that have impacted our rating are mixed - some indicating strength, some showing weaknesses, with little evidence to justify the expectation of either a positive or negative performance for this stock relative to most other stocks. The company's strengths can be seen in multiple areas, such as its robust revenue growth, growth in earnings per share and increase in net income. However, as a counter to these strengths, we find that the stock has had a generally disappointing performance in the past year."

Highlights from the analysis by TheStreet Ratings Team goes as follows:

  • TWTR's very impressive revenue growth greatly exceeded the industry average of 18.5%. Since the same quarter one year prior, revenues leaped by 97.4%. Growth in the company's revenue appears to have helped boost the earnings per share.
  • TWITTER INC reported significant earnings per share improvement in the most recent quarter compared to the same quarter a year ago. The company has demonstrated a pattern of positive earnings per share growth over the past year. We feel that this trend should continue. This trend suggests that the performance of the business is improving. During the past fiscal year, TWITTER INC continued to lose money by earning -$0.96 versus -$1.05 in the prior year. This year, the market expects an improvement in earnings ($0.39 versus -$0.96).
  • Despite currently having a low debt-to-equity ratio of 0.44, it is higher than that of the industry average, inferring that management of debt levels may need to be evaluated further. Even though the debt-to-equity ratio shows mixed results, the company's quick ratio of 10.26 is very high and demonstrates very strong liquidity.
  • Compared to other companies in the Internet Software & Services industry and the overall market, TWITTER INC's return on equity significantly trails that of both the industry average and the S&P 500.
  • TWTR has underperformed the S&P 500 Index, declining 12.93% from its price level of one year ago. The fact that the stock is now selling for less than others in its industry in relation to its current earnings is not reason enough to justify a buy rating at this time.
  • You can view the full analysis from the report here: TWTR Ratings Report
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