One Reason Facebook (FB) Stock Closed Higher Today

Facebook (FB) stock gained today as the company announced it will integrate instant articles into Facebook Messenger.
By Natalie Walters ,

NEW YORK (TheStreet) -- Shares of Facebook (FB) - Get Report closed higher by 0.44% to $117.29 on Thursday, as the company announced its messenger app will soon support instant articles. 

Instant articles are already a part of the Facebook website and allow Facebook users to read content directly on the social media platform, rather than having to be directed to another website. The company says instant articles load up to ten times faster than a standard mobile web article and "provide a better reading experience for people." 

The Menlo Park, CA-based social networking company says it will bring the service to Android users first, followed by iPhone users. They will roll the upgrade out over the next several weeks. 

Facebook Messenger hit 900 million MAUs in April, a 50% increase from the 600 million claimed as of March 2015. 

(Facebook is held in Jim Cramer's charitable trust Action Alerts PLUS. See all of his holdings with a free trial.)

Separately, TheStreet Ratings objectively rated this stock according to its "risk-adjusted" total return prospect over a 12-month investment horizon. Not based on the news in any given day, the rating may differ from Jim Cramer's view or that of this articles's author. TheStreet Ratings has this to say about the recommendation:

We rate FACEBOOK INC as a Buy with a ratings score of B+. This is driven by multiple strengths, which we believe should have a greater impact than any weaknesses, and should give investors a better performance opportunity than most stocks we cover. The company's strengths can be seen in multiple areas, such as its robust revenue growth, largely solid financial position with reasonable debt levels by most measures, impressive record of earnings per share growth, compelling growth in net income and expanding profit margins. We feel its strengths outweigh the fact that the company is trading at a premium valuation based on our review of its current price compared to such things as earnings and book value.

You can view the full analysis from the report here: FB

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